Shopitag and L'Oréal France sign agreement to help +20.000 hair dressers sell online

3 June 2021

L'Oréal France professional business division is supporting increased digitalization in hair salons that use their brand and favourit products. This omnichannel effort encompasses both in-store as well as online digital solutions. For the latter, L'Oréal France has chosen Shopitag as the easiest online shop solution that enables hairdressers to start selling online in just minutes.

Thanks to this collaboration, hairdressers partnering with L'Oréal just have to customize their own webshop by selecting the products they want to promote and setting their prices. Therefore, they have access to hundreds of professional haircare products and their professionally pictured and copyrighted descriptions. This enables them to start selling online in less than 5 minutes.
For these hairdressers that are passionate about their job and that really care about making people look good, it is the perfect time-efficient solution to be present online while minimizing effort and continue to serve their clients, even in case of lockdown.

Interested hairdressers in France being client of L'Oréal, will receive a personal invitation to subscribe to this online sales initiative.

Geert Roete, CEO of Infinity Mobile: "After a pilot in Belgium and The Netherlands with L'Oréal clients, the Shopitag solution proved to be easy understood by hairdressers. It is no secret that hairdressers are no first-movers in terms of online selling, but the simplicity and speed of our e-commerce solution was really what them - and L'Oréal - convinced."
About Shopitag

Shopitag is a cloud based e-commerce platform that partners with large corporates to help small business owners open their online sales channel in less than 30 minutes. The growing list of partners includes names like ING Bank, bpost, Mastercard and others. Infinity Mobile is the company behind Shopitag and Sayl.

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Contact persons

  • For Shopitag: Benoit Hossay, co-founder
  • For L'Oréal France: Karina Plaire, responsable Salon Emotion L'Oréal
For privacy reasons please request us phone or email address of the above mentioned contact persons. Your data will not be put in a mailing list or distributed.
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Feature recap

· Set-up in less than 30 minutes, publish in 5 minutes

· Supports multiple shops in 1 account

· Linked with Facebook Catalog & Instagram

· Linked with Facebook Messenger (chat bots)

· Linked with bpost and postNL

· Linked with Google Shopping and Google My Business

· Integrated with Facebook pages (mobile/desktop)

· Click-and-collect and delivery scenarios

· Customized styling of web shops

· 'Buy now' button generator

· API connectivity for bespoke scenarios

· Multi-lingual and multi-currency (available in English, French, Spanish, German and Dutch)